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Using Google's Webmaster Tools

In this video Matt Cutts talks about using Google's Webmaster Tools to control what parts of your website are made public.

Matt goes through a number of methods and explains each in clear easy to understand detail, including how best to optimize your site for Google:



* Editor's note: You will need to sign up for a Google account to use Google's Webmaster Tools. Be sure to read the user agreement fully before agreeing to it so that you are aware of what you are in for.

What is Bounce Rate?

Are you using Google Analytics?

Do you understand what looking at the Bounce Rate can do to help you improve your website?

Look at the top 20-30 entry pages and look at the bounce rate for those pages. How are people entering your site? So you have a nice low bounce rate for your Home Page....but what about the other pages ?

Measure your Bounce Rate on the following:

1. At a site level
2. On core acquisition strategies
3. On top entry pages
4. And if you are paying for Adwords then you should look at what the Bounce Rate is of your Landing pages.



* Editor's Note: Bouncy Bouncy Crimp